MarTech Podcast // Marketing + Technology = Business Growth

Benjamin Shapiro

The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. Read more

Business Marketing

Episodes

Has DTC Marketing Peaked

Today (01/20/2025) 00:22:48Toss Up: AI-driven Analytics or Traditional Market Research?

01/17/2025 00:06:09 Double Down Or Diversify: Content Marketing Vs Channel Expansion?

01/16/2025 00:04:06Trend or Trash: Is A Focus On Zero-Party Data Worth Pursuing?

01/15/2025 00:04:12Buy or Sell: Is Personalization The Future Of Marketing?

01/14/2025 00:04:35 Show all episodes

Our take on MarTech Podcast // Marketing + Technology = Business Growth

The MarTech podcast explores ways technology can transform your business for good. It looks into how you can take advantage of technology in marketing and use it to grow your business to new heights. It is hosted by Benjamin Shapiro, who interviews world-class marketers, innovators, founders and entrepreneurs. He asks very insightful questions that give the guests a chance to share exciting information. Shapiro conducts his interviews incisively and in an organized way as he covers everything in the marketing and technology landscape. You will learn of the challenges, successes and failures several industry leaders have had.